How to Get Clients with Facebook
Facebook is one of the hottest two children on the social networking block now (the other) is Twitter. Is it really "all" and it can help you get clients? Straight up: While I was on Facebook for a while now I have only very serious about these issues. And the answer is - YES!
What makes Facebook so big? In a nutshell: relationships. Relationships are the foundation for your success in business, period, and Facebook is an incredible way to create and toMaintaining relationships. For this reason alone, maintaining a presence on Facebook, it is worth your time.
Here are 5 ways Facebook will help your business (these are just for beginners):
1. Make your customers. With more than 100 million active users on Facebook, chances are good that your customers are about the past. If you friend them on Facebook, they will see most of your updates and activity, let them know you over time and holdtop-of-mind. While nothing replaces person-to-person connection, it is like instant follow-up ... almost.
2. Meet business contacts. Facebook gives your potential customers another way to interact with you. And, unlike other social networks I could name, it is not all the children. Many of the users are set up older, wealthier and better. Then there's that 100 million active users, which are again - your potential partner here.
3. Get past the gatekeeper. Whootherwise is on Facebook? Very successful and even famous people - and many of them are very open to the port. Because social media sites are so proceed relationship, much of what happens when Facebook can not be outsourced to an assistant or a gatekeeper. Is it someone you've always wanted to add to your network or directly reach? On Facebook, you probably can.
4. Positioning. Are shown by the consistent, increase posting relevant content and a contribution to the dialogue canYour credibility and increase your presence in the same time.
5. Find out what your customers really think - in their own words. In addition to the bodies, status updates, maintenance, user demographics and psychographic readily volunteer details that you can not access otherwise. It is a great way to get into what's on tap to help with the people.
So, after your profile, do what the hell you created? Here's a crash course on how to your FacebookPresence quickly in operation:
1. Keep complete your profile. The amount of information you up to you. But make sure you link to your site (s) on your side, so if people who want to meet you, they can more easily.
2. Restart your network. As always start with the people you know. Many of your friends and family are probably already on Facebook. Go through your address book and add the people, you know howfinal customers. (Fascinating detour alert: searching for the long-lost friend from high school or college? Chances are they already on Facebook, too!)
3. Increase your network. Facebook is a great opportunity to the people you meet at networking events to stay connected. Always ask for a message with your friend. "We met up at such and such, then we connect?"
4. Friend influencers and potential partners. Who do you want to connect with? Many influential on Facebookaccept friend requests from their tribe - that is, people who follow and enjoy their work. always a message with your request and let them know how you are aware of them ( "I'm on the list," "I read your blog", "I loved your book", etc).
5. Let people know what you do with regular status updates. Stay visible to your network by providing regular status updates - they are a great way to ensure they know what you plan for your company. If you're going to be what a classor a podcast, an update. If you are on Twitter, you can find your updates to the Twitter application (Google "Twitter on Facebook," too) are imported.
6. Joining groups. Groups are a great way to add more connections to your network. Stay visible and add value through the publication (relevant!) Information, the wall of the group.
7. Reach out. Remember, Facebook is all about relationships. Once a day or so, hop on and watch it a Facebook newsfeed (-generated list of yourContact activity). to answer what they intend with comments or notes on their wall.
There is much more to do on Facebook, how to create a page for your company or a group for a topic that you are an expert on. But if you're new to the game, you start with your profile for now.
Here's one thing that you should not do, but: Rays and blatant promotion of what you offer or your e-mail newsletter. As face-to-face networking, keep the focus on other people in your network first. If youTheir attention to someone with a sincere comment, many times they will return the favor by offering your profile for more information about, and what you do.
How much of the Facebook social media can turn into a massive waste of time if you're not careful. But like everything is in marketing, the key to a deliberate strategy, have and hold them accountable (ie, you record your results!).
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