Should Freelance Graphic Designer - Graphic Artists Handle Female and male customers differently?
In most cases, female and male clients are different, and they should be managed differently. They act differently, talk differently, and often expect different results from the cooperation with the freelance graphic designer. This does not mean that one is better than another - they are the same, but different.
If you assume that if you work with male clients, one must analyze and conventional, and with female clients you have to keep in touch with him, "YourEmotions?
Of course not. People are individuals. Although there are guidelines in dealing with women compared to men much that all they are:'s guidelines.
Below are some guidelines I have come with from years of working with customers - the direct observation of working with more than a hundred men and women of all clients. Also, a customer is not better than another, and there are many exceptions to the rule, but that's what I've learned and use as guidelines:
I have tried toto be politically correct and yet fair and honest about both sexes. You can write your comments, but please call the "PC Police" - these are observations, not facts. I know there are exceptions to the rule, so I have called these "guidelines".
Female Customer:
I use the word "feeling" more
Emotionally controlled
Want to enjoy the process
Do you need to make sure they
Task-oriented
Change their minds a little more
I giveComfort, reassurance
Did you feel good about the project and working with you
Male clients:
I use the word 'think' more
Logically driven
Want to get good results
Do you need to meet deadlines
Results -
Change your mind a little less
I give facts, figures
Have a good feeling about the results
What I found in my 10 years as a designer, that men and women are different in most cases, but everyone shouldtreated as an individual. Going into a game plan like: "This potential customer, a woman, so I'll need to do XYZ ..." is a big mistake that cost the client and the respect.
Just know that there are differences between the two, and after it is in the back talking with potential customers enough for all the graphic or web designer. Bottom line to understand: there are differences in treatment - for everyone as an individual.
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