Law Firm Business Card Design, Gets New Customers

I am asked from time to time, what should a lawyer do about their law firm business cards, as they are about to get a few new cards. Actually, I would recommend you not to wait until none of the cards that are currently thinking through your business card strategy. It may or may not have, you throw your current cards. That is not important. Importantly, what results can you expect from your business cards. Let me list for you some guidelines for your business card strategy thatYou will improve your results. Cards must be created to your business, they are not?

1. You will probably have more than one type of law firm business card. A card that is conservative and will be used to react in situations or with people you think is the best map to a more conservative, like other lawyers, court staff, bankers and the like. You need a "sales oriented" card for other environments that are used in situations where it is a referral source orthe future with your customers. Especially if your duties are in family law, criminal law, personal injury, elder law, immigration law, housing, etc. In fact, if you market to an ethnic market, such as Hispanics, then you need a third card, that works for them, and preferably is from a vendor who specializes in Spanish work done.

2. Please do not use the templates available on your local printer or print them off your computer. To http://www.guru.com andHire a graphic designer for your law firm business card design. Be sure that there must be legible for your market (the elderly, and easy to read larger fonts). Do they have a logo design if you do not have, too. It's cheap ($ 8 per hour and more) to hire a graphic way since this website is a worldwide market. You can hire suppliers in countries such as India, Singapore, Australia, New Zealand, Canada or the United States, and be sure they understand our market. The UnitedGermany is in relation to the U.S. dollar is currently expensive, and they tend to be too conservative for our market. Some U.S. suppliers are young, greedy and / or you want to create a portfolio so that the fees are low, but their abilities are good for this purpose.

3. It is probably better if your office is calling card at least a two-color map (maybe even a four-color map for some areas of practice such as criminal law or personal injury for example). What I mean here is either different color inksor a difference between the color of the card and the ink. You need something to center the map visually interesting. Always use a high-quality paper for the card.

4. Make sure your website address on the card and it is a domain name that you to have your own practice area, if possible, reflect. Of course, the name, address and telephone number on the card.

5. Are considering, your e-mail address on your law firm business card or perhaps instead of the website address. A warningThis is to ensure that you receive an e-mail address on your card, your own domain name and not AOL, Hotmail, Yahoo or the seller at your house, such as Comcast, RoadRunner, BellSouth or the like. Why? You do not look like someone who had a solid business because your domain name is you have, and the business is linked keyword /.

6. Consider your "motto" on your law firm business card. One is of me, "Guiding your practice to increase revenues while reducing working hours, as they serveYour customers better than ever before. "Well, obviously a bit too long for a business card and you get the idea. If you are not a slogan, at least put forward something that shows your important practice area on the card placed on the market. In addition, you may need different maps for different areas of practice, more than 3 different cards (conservative, sales oriented, ethnic nature for every major practice area) for some.

7. A bit more daring, but effective implementation is an offer for a "free report" or "white paper" to offeringYour law firm business card. The article title has to be very responsive to your market. As a rule must be an article "How To" or "7 Habits" or "secrets" type of permit. Might say on the card, "call or email me for the report on my free XXX" on the map, or "download at xxx.com" set at the same time as your website address on the map.

8. Up to this point you probably have thought only the front of your law firm business card. Let us a little bitabout outside the box and think about the back of the card. How about that long slogan, the citation or the free report, offer the other side?

9. OK, you can still get out of the box set and say: Your photo on the front of the card. Research shows those cards on business card with a picture on the front lines are noticed, kept and remembered better than other cards without photo.

10. Not Having said all of the above be careful not to overload on the map, allowing you to set anyeverything I wrote about on your card.

Now you have it. Some ideas to consider, with firm business cards. I'm sure some would say this is so, and perhaps too much. It is still too firm business cards of the view that really makes a difference in more new customers or not.

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